News + Record teams with Chamber on new local magazine

Posted 7/10/20

Get ready for “chathamlife.”

The inaugural edition of this lifestyle magazine is being produced by the Chatham News + Record in partnership with the Chatham Chamber of Commerce, and when …

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News + Record teams with Chamber on new local magazine

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Posted

Get ready for “chathamlife.”

The inaugural edition of this lifestyle magazine is being produced by the Chatham News + Record in partnership with the Chatham Chamber of Commerce, and when it’s published later this year, it’ll be the highest-circulated magazine of its kind in the county.

“‘Chathamlife’ magazine will dive deep into our vibrant community with in-depth features and snapshots showing how we live — and what you might want to do to make your own Chatham life even more rewarding,” News + Record Publisher Bill Horner III said. “It’ll bring you the best in arts and culture, business and industry, food and dining, education and community, plus a lot more.”

The magazine is being written and designed by the News + Record and the newspaper’s special projects editor, Chip Pate. Pate was the original designer and writer of the former “Chatham Living” magazine published by The Sanford Herald when Horner was publisher there. The earliest editions of Chatham Living received special recognition from the North Carolina Press Association as among the best niche publications produced by a newspaper across the state.

“Chip lives in Pittsboro and is working to make chathamlife the most informative lifestyles magazine Chatham readers can get,” Horner said.

The magazine will be distributed to News + Record subscribers and readers, through the Chamber of Commerce and its members and in various locations throughout Chatham County. Horner said total distribution will be at least 8,000 copies.

Businesses interested in advertising in the publication contact Dawn Parker of the News + Record via email at dawn@chathamnr.com or by calling 919-930-9668.

Most of the magazine’s premium ad positions have already been sold, Horner said.

Meanwhile, work on the 2021 edition of another News + Record specialty publication — Chatham 411 — is under way. The magazine-style publication, created in partnership with the Chatham County Economic Development Corporation, serves as a community almanac with sections on the arts, business, education, government, services, homes, recreation, seniors, wellness and more.

“Our first edition of Chatham 411 was a real hit with readers and advertisers,” Horner said. “We’ve created this to be Chatham County’s go-to resource guide if you need to find critical information fast. There’s no other single-source publication to go to to get this kind of content, and we’re delighted to have Alyssa Byrd and the EDC working with us on this project.”

As with chathamlife, at least 8,000 copies of Chatham 411 will be delivered to News + Record readers and placed in public spaces throughout Chatham and replenished throughout the year. Chatham 411 — a 10-inch by 10-inch publication with a glossy cover and heavy-stock inside pages — will also be available digitally.

“We’ve all gotten used to going to Google to find information we need,” Horner said, “but this will be a finger-tip guide to find out what you need to know about Chatham County faster and more convenient. Another main benefit of Chatham 411 is that even long-time residents of Chatham County will learn about resources within our borders they didn’t know existed.”

For information about that, or other advertising opportunities, call Park, or call Horner at 919-774-2728.

For a limited time, businesses which advertise in both publications can take advantage of a 25% discount.

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